7 & 8-Figure DTC Brands
The approach Google Ads' Product Team had us on their show to explain, now open to DTC brands spending $10k+/mo for Q4.
Q4 onboarding closes October 10th.
Trusted by 100+ DTC brands
Google Ads Expert Creator Series
Dropping Q1 2027.
Results and founder stories
Real account performance, paired with the people who experienced the change.
83%
Reduction to CAC
373%
Increase in Conversions
“For the amount of time that I’ve got back, and for the results that we’re seeing working with Vulcan, it’s one of the best decisions we’ve ever made for the business.”
Dylan Menter · Founder, Bear Balanced
Dylan Menter
Founder, Bear Balanced
51%
Reduction to CAC
120%
Store Growth
“Since working with you guys I’ve seen huge improvements on Google. I’ve referred many of my friends’ businesses to you guys. I want to work with you guys as long as you want to work with me!”
Leyna Allred
Founder, Urb Apothecary
Leyna Allred
Founder, Urb Apothecary
Sports / Fitness Brand
$1.22M
8.66x ROAS
Aliyah Marandiz
Founder, Sugardoh
Joann Nicodemus
COO, Body Helix
Body Helix
105%
Store Growth
“Our sales have doubled since we’ve been with you guys. We love how you explained everything to us in a lot of detail, and have just been completely transparent. Our sales have skyrocketed.”
Joann Nicodemus · COO, Body Helix
“I’m grateful for the opportunity of working with such an enthusiastic, knowledgeable and professional team. I would highly recommend Vulcan to any brand!”
Tu-Hien Le
Founder, BeauGen Mom
Outdoor / Garden Store
$614k
9.12x ROAS
US Fashion Brand
March 2025
$4,700 spend
$27,200 revenue · 5.7x ROAS
October 2025
$22,200 spend
$124,300 revenue · 5.6x ROAS
Home Decor Brand
$407k
7.36x ROAS
“Over the last 6 months, I’ve seen a definite increase in our business. I’ve liked the scale-up. Our revenue has probably doubled and it’s only going to grow from here.”
Dawn Hillyer
Founder, Hiding Hilda
30x
Google Ads Growth
169%
Store Growth
“I would definitely recommend them. Liam and Jack have turned our Google Ads into an important sales channel for us, and I feel like they truly care about optimizing our performance on the platform.”
David Winters
Happy Earth Apparel
Adam Hascall
Ecommerce entrepreneur
“I’ve been loving working with you guys and I’m excited again for the future.”
Alex Camacho
Founder, Acid Queen Jewelry
Alex Camacho
Founder, Acid Queen Jewelry
“Over the last 6 months we’ve seen a ROAS of 8.2x. We’d definitely recommend Vulcan to any brand out there looking to expand!”
Aliyah Marandiz
Founder, Sugardoh
“Referrals are the biggest form of flattery for business owners and agencies, and I even told my wife about you guys. I look at you guys as partners to my business, and pretty vital to my business.”
Adam Hascall
Ecommerce entrepreneur · 3 exits alongside Vulcan
100+ brands. Over $150M generated.
The track record
This isn’t theory. This is the result of a specialist structure applied across 100+ accounts.
Search & AI Overviews
We structure Search, feeds, and site content so your products can surface inside Google’s AI-generated answers, not only underneath them.
Feed engineering
We rebuild titles, attributes, imagery, and annotations so Shopping can match better searches and convert more of the clicks you already pay for.
YouTube & demand creation
We take the UGC hooks, objections, and creative angles already winning on Meta, then adapt them for YouTube to extract more growth on an entirely new network.
Discover & Demand Gen
We build Demand Gen creative that feels native to the Discover feed, reaches customers before they search, and is measured on new-customer profit.
Profit tracking
We connect sales, spend, margin, and new-customer economics in one view, so decisions are made on contribution margin and gross profit, not platform ROAS alone.
FAQ
Yes.
We only work with established ecommerce brands doing 7-8 figures in revenue that are already spending on marketing and want to scale profitably.
Not early-stage stores or brands still validating product-market fit.
Very little.
We handle strategy, structure, implementation, and optimization.
Your team typically just supports with access to accounts, product and margin context, and basic approvals during setup.
After that, we run the system.
Most brands see signal improvements within the first 5-7 days once the system is fully in place.
Scaling depends on your category, margins, and current account structure, but everything is built for compounding performance over time.
Not immediately.
We first restructure what you’re already spending to improve efficiency, then scale only when the data supports it.
The goal is better profit per dollar, not just more spend.
We don’t “manage campaigns.”
We install a full system built around profit tracking, feed engineering, full-funnel demand capture, and profit-based optimization.
Most agencies optimize ROAS. We optimize actual business profit.
No, and for good reason.
Google Ads performance is influenced by multiple external factors outside of our control, including market demand, product margins, website conversion rate, pricing strategy, seasonality, and offer strength.
What we do guarantee is the integrity of the system: we install a profit-first Google Ads framework designed to maximize efficiency, improve contribution margin, and scale new customer acquisition in a structured way.
But we don’t attach fixed performance guarantees to outcomes we don’t fully control.
No.
We start every engagement with a focused 90-day sprint where we rebuild your Google Ads system from the ground up. After that, everything moves to a month-to-month agreement.
That means no long-term lock-ins, no forced retention, and no contracts keeping you stuck. You only stay if the system is producing results you want to continue scaling.
We prefer it that way. Performance should retain clients, not paperwork.
Your next move
See what Google is really contributing, and where the next $100k/mo will come from.